Released on: April 2, 2008, 3:59 am

Press Release Author: The Jewellery Channel Limited

Industry: Consumer Services

Press Release Summary: Captive factories, own jewellery designer - The Jewellery
Channel's goldsmiths produce fascinating gold jewellery.

Press Release Body: Gold is one of the most well known and most desired precious
metal in the world. Already in ancient times the people used to adorn themselves
with pieces of gold jewellery. Nowadays the fine art of jewellerycannot be imagined
without gold. Since gold is easy to handle it has become an attractive basic
material for goldsmiths. Thus gold jewellery is one of the most desired preciousness
The Jewellery Channel offers, mostly in combination with high-class gemstones like
diamonds or rubys.

Quality does not need to be expensive.

Since The Jewellery Channel sources its goods directly from the mines and works them
in its captive factories, it spares the expensive intermediary. Therefore The
Jewellery Channel can offer top-quality gold jewellery at an affordable price.

The art of goldsmithing

The art of goldsmithing is quite elaborate and one of the oldest handcrafts. It has
its roots already in 3000 before Christ and is still carried out nowadays.
At the beginning of the creation of precious jewellery stands the design. The design
sets the point for the production of the single components which are later on
soldered together. Adorned with preciousgemstoneseach masterpiece once more has to
undergo the final check. Therewith the Jewellery Channel can guarantee highest
quality of its gold jewellery.

Iliana - unique designer jewellery

With its Iliana - Collection the british Home shopping channel exclusively offers
premium designer gold jewellery. Iliana is handcrafted and can only be purchased
from The Jewellery Channel. The Iliana collection shows gold chains, either as an
anklet, bracelet or belly chain or gold rings. The gold rings from the Iliana
collection can be worn both from men and women.
As a special service The Jewellery Channel offers todetermine the ring sizewith the
online-ring size guide.

Buying jewellery quite simply

Buying jewellery at The Jewellery Channel is very easy. The customer can follow the
auctions life on TV and on the internet and choose his or her favourite items. The
Jewellery Channel is even able to sell its jewellery in falling price auction style.
With The Jewellery Channel jewellery enthusiasts are able to purchase high-class
jewellery at the lowest price possible.

More information on gold jewellery or the latest jewellery-trends can be found on
www.thejewellerychannel.tv .

About The Jewellery Channel:
The Jewellery Channel is based in Middlesex, England. With a whole new way of
shopping for jewellery they offer hundreds of pieces of fine jewellery every day -
at a price the customer decides. Twelve Years in mining, stone cutting and designing
of jewellery combines an unique approach of art technology and traditional
workmanship. The Jewellery Channel broadcasts live on Sky Channel 640, Freeview
Channel 44, Five US (Freeview 35, Virgin 185) 9am-12noon everyday or via Live-Stream
at www.thejewellerychannel.tv.

Web Site: http://www.thejewellerychannel.tv

Contact Details: Contact:
The Jewellery Channel Limited
PO BOX 275
Hampton,
TW12 1XW
Phone: 0844-412-2222
Mail: info@tjc.co.uk
www.thejewellerychannel.tv